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Two neat stacks of blank paper of slightly different heights resting on a plain slate surface. Title: “What Is Porsche Consulting in 2026: 800 or 900 People”, over the Protocol Career wordmark.

What Is Porsche Consulting in 2026: 800 or 900 People

Porsche Consulting is a wholly owned Porsche AG subsidiary founded in 1994. Its own pages and its parent's publish two headcounts and four office lists.

13 min read
In short
  • Porsche Consulting GmbH is a wholly owned subsidiary of Dr. Ing. h.c. F. Porsche AG, founded in 1994 by four Porsche employees after the carmaker's own restructuring.
  • Two companies in the same group publish two headcounts. The firm writes over 900 employees. Porsche AG's newsroom writes 800. Neither figure carries a date.
  • Four published lists of its offices give four counts: eleven, twelve, thirteen and thirteen. One of them names six German offices and lists five.
  • It sells nine focus industries and four practices, and the last revenue figure on its own site is 173 million euros for 2018.
  • It publishes two practice cases with a worked solution, which almost no firm of its size does. One line of that solution does not follow from its own inputs.

Porsche Consulting is a management consultancy owned outright by a carmaker. It was founded in 1994 because Porsche had just rescued itself and decided to sell what it had learned doing so. That origin is still the most useful fact about the firm, because it explains why its work is weighted toward operations and implementation rather than corporate advisory.

This page reads the firm's own pages and its parent's, counts what they publish, and reports where the counts disagree. Every figure below is quoted from one of the two companies, checked 7 October 2026.

Founded in 1994 because Porsche itself needed fixing

The firm tells its own origin story plainly on its about page: "The successful restructuring of the sports car manufacturer Porsche provided the impetus to found the management consultancy Porsche Consulting in 1994."

The next sentences give the detail that matters. "Porsche had gained so much experience and knowledge in the process of overcoming its crisis that the idea was hatched to make that expertise available to other companies as well. Four Porsche employees formed the founding team of Porsche Consulting. That once small office in Zuffenhausen has since become a globally active management consultancy."

Four people, one factory district, one turnaround to sell. A consultancy founded on a production recovery tends to keep selling production recovery, and the practice list later on this page bears that out.

The legal shell is published too. The legal notice gives the registered name as Porsche Consulting GmbH, at Siemensstraße 6, 70469 Stuttgart, registered at the District Court of Stuttgart under HRB no. 302223. Two directors are named: Eberhard Weiblen as Chairman and Dr. Joachim Lamla. The same page states the ownership in four words: "A subsidiary of Dr. Ing. h.c. F. Porsche AG".

So the entity is a German limited company with a registry number you can look up, a two-person board, and one shareholder. The word partner then does two separate jobs here, and a candidate should keep them apart. It is a published job title: the firm's own page for Mark Sawaya reads "Partner Porsche Consulting USA". It also names partner organizations on a separate page, where the three listed are MHP, described there as "a Porsche subsidiary" selling management and IT consulting, the geopolitical advisory firm Agora Strategy, and the University of St. Gallen. With a single shareholder nobody else holds equity, so the job title cannot mean ownership, and no page we read says what it does mean.

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Two companies in one group publish two headcounts

Ask how big Porsche Consulting is and the group answers twice, differently.

The firm's own careers overview opens with "With over 900 employees worldwide, Porsche Consulting is one of the leading management consultancies. Founded in 1994, we now have 13 offices in six countries". Its about page runs a counter that says 900 as well, alongside 350 clients and this line about volume: "As a global team, in 2025 we carried out over 1,000 projects for our domestic and international clients."

Porsche AG's newsroom profile of the same subsidiary says something else: "Headquartered in Bietigheim-Bissingen, Porsche Consulting GmbH is a subsidiary of the Stuttgart-based sports car manufacturer Dr. Ing. h.c. F. Porsche AG. Founded in 1994, the company currently employs 800 people". Bietigheim-Bissingen sits about twenty kilometers from the registered Stuttgart address.

Neither company dates its headcount. Both use the present tense, one says 800 and one says over 900, and a boilerplate paragraph that nobody has refreshed is the likeliest explanation. We cannot verify that, so we publish both figures and treat the firm's own pages as the more current of the two.

One historical figure anchors the growth. A firm release dated 21 March 2019 reported "new record sales of 173 million euros for the 2018 business year, up from 139 million euros in 2017", and 580 employees at that date. The percentage checks: 173 divided by 139 is 1.2446, so the published 24.5 percent rise is right. From 580 to over 900 is a rise of roughly 55 percent across seven and a half years. And 173 million euros across 580 people is about 298,000 euros of sales per head, which is an order of magnitude rather than a measurement, because the revenue is a full year and the headcount is a single March day.

Four published office counts, and how they disagree

Four lists of this firm's offices exist across the two companies' sites. All four were read on 7 October 2026. None of them matches another exactly.

Source Count What it names, and what it leaves out
Career overview, firm 13 "13 offices in six countries", no city list on the page
About page, firm 13 Stuttgart as headquarters plus twelve cities, including Palo Alto and Los Angeles
Locations page, firm 12 the same list without Palo Alto
Newsroom profile, parent 11 no Beijing, no Los Angeles, and Belmont in place of Palo Alto

The thirteen reading holds together when you count it by country: five offices in Germany, then Italy, France and Brazil with one each, three in the United States and two in China. Five plus one plus one plus one plus three plus two is thirteen, in six countries, which is exactly what the career page claims.

The locations page is the one that contradicts itself inside a single screen. Its sentence reads "In addition to our headquarters we have five other offices in Germany as well as offices in Italy, France, Brazil, China and the USA". That describes six German offices. The list underneath names five German cities, Stuttgart included.

A fifth list exists on the careers FAQ, which tells applicants to write directly to "our offices in Milan, Paris, São Paulo, Atlanta, Palo Alto, Beijing or Shanghai". That one includes Palo Alto and drops Los Angeles, which is the reverse of the locations page. If you are applying to a US office, the practical move is to ask the recruiter which US addresses are currently hiring rather than trusting any one of these lists.

The nine industries and four practices it sells

The firm groups its work into four practices, and each one publishes its own named sub-practices. That list is the clearest statement of what the firm actually sells, and it leans heavily toward operations and product.

Practice The sub-practices it publishes
Strategy & Organization Strategy, Corporate Finance, Digital Transformation, Operating Model Design, People & Culture, Sustainability, Value Creation & Performance
Operations Operations Strategy, Operational Excellence, Supply Chain Management, Procurement, Supplier Performance, Industrialization & Ramp-Up, Quality Driven Enterprise, Smart Factory & Industry 4.0
Development & Technology R & D Strategy, Future Product Creation, Advanced Products & Technologies, Innovation Management, Software Driven Transformation
Brand & Sales Brand & Sales Strategy, Sales & Service Excellence, Customer Service Strategy

Count the sub-practices and the weighting shows up: eight under Operations and five under Development & Technology, against three under Brand & Sales. A firm born out of a factory turnaround still sells mostly factory and product work.

The nine focus industries are named in one sentence on the careers page: "automotive, construction, energy, industrial goods, consumer goods, aerospace, defense, life sciences and transportation". That list has moved. The 2019 release named five sectors, "automotive, aviation, industrial goods, consumer goods, and service industries". Defense, construction and life sciences were not among them. Our page on automotive consulting firms places the firm against the others that sell into the same sector.

The consulting approach page adds the posture in four headings: Strategic Vision, Smart Implementation, Focus on People, Measurable Results. The second one is the one with content behind it: "Our experts work with our clients to quickly develop viable solutions and put them into practice."

What Porsche Consulting means by its independence

The firm uses the word independence twice, in two places, and both times next to the fact that it has one owner.

On the careers page: "We are a wholly owned subsidiary of the sports car manufacturer Dr. Ing. h.c. F. Porsche AG. Our management consultancy was born out of the successful restructuring of the parent company. For almost three decades, we have benefited from our closeness to Porsche while at the same time enjoying our independence as a separate company." On the about page, more briefly: "Our independence is a boon in that effort. It gives us the space we need for the more unconventional solutions."

Both sentences are the firm's own characterization of its position. Neither page says what the independence covers. Nothing we read describes how the firm handles a mandate from a company that competes with its owner, which is a live question for a consultancy whose first named industry is automotive and whose shareholder makes cars. The parent's newsroom page names automotive first in its client sectors too.

That absence is worth one question in a final interview rather than a worry. Ask who approves a client engagement and whether any sector is off limits. The answer is operational, a candidate is entitled to it, and no published page carries it.

Scale is the other thing the independence claim does not settle. The parent's profile states that the firm "is among the top 10 management consultancies in Germany (Lünendonk analysis)". We have not read that analysis, so we report that the group makes the claim and leave the ranking alone. We do not publish firm rankings, for the same reason we do not publish acceptance rates: the number belongs to whoever measured it.

Are you ready to get an offer at a consulting firm?

Four hiring steps, and the two that carry a clock

The application page publishes four named steps and attaches a duration to two of them.

Step What the firm publishes
Telephone interview With the HR team. "It usually takes about 30 minutes."
Online test "So as a young professional, you'll do an online test for us. It usually takes about 45 minutes."
Technical interview and case An interview with managers from your subject area, then a case
Final interview With your potential supervisor, on team fit

Two readings of that table change what you do with the week before.

The online test is attached to a level. The firm writes it for young professionals, so a student or an experienced hire may or may not sit it. No page says either way, and the recruiter on the 30-minute call can settle it in one question.

The technical interview is one conversation with two halves, and the firm says what it wants from both: "We're not interested in theory learned by rote, but rather in seeing that you proceed in a structured manner and that your enthusiasm for consulting work comes across."

The administrative rules sit in the FAQ and they are blunt. The bundle is a cover letter, a CV and all relevant certificates, plus your earliest start date and your salary expectation. One application covers several positions if you name them in the letter. And documents go through the portal only, because emails "will not be read". Our page on consulting firms in Germany sets this process beside the other German employers that publish theirs.

Its own airport case, and the line that does not follow

The firm publishes two practice cases on its case studies page, with this instruction: "Test your capabilities and solve the two test cases to be perfectly prepared for your interview." Publishing worked material is rare at this size, and it is the most useful thing on the whole careers site.

The first case is Pumps Inc., an industrial goods maker with annual turnover of 2.4 billion euros. Sales complains of unreliable delivery dates. Production replies that it is highly flexible, because almost any product can run on almost any machine, and yet queues build in front of some of them. Five pumps, three process steps, and a handful of exceptions: one product skips two steps because its components are bought in, one runs only on the small machine, one cannot run on machine 2. The exceptions set the schedule, and the flexibility hides them. The product-process matrix is published as an image, so we read no numbers out of it and reconstruct none here.

The second case is one question with a clock: "How long would it take for the Berlin Airport BER to recoup its construction costs with passenger air traffic alone?" The instruction is "You have ten minutes to work on the problem." The firm supplies the inputs: construction costs of about 5.1 billion euros, about 26 million potential passengers, and turnover of about 20 euros per passenger, with interest and operating costs excluded.

Its published answer is three lines: 20 euros times 26 million gives 520 million euros, then 5.1 billion divided by 520 million, then 9.8 years. We redid it by hand. 26 million times 20 euros is 520 million euros, 5.1 billion divided by 520 million is 9.807, and 9.8 years is right, with the rounding announced by the word approximately on the inputs.

Then the page explains where the 20 euros comes from, using the fees on a full Boeing 737-500 with 108 passengers, and one line there does not follow. The passenger fee is given as 1.06 euros per passenger. At 1.06 euros per passenger, 108 passengers give 114.48 euros. The page prints 117.48 for that line. The gap is 3.00 euros across 108 passengers, so about 0.03 euros each, which moves the firm's "approx. €19.82 per passenger" to about 19.79. The case answer holds at 9.8 years either way, because it rests on the rounded 20 euros. We publish both readings rather than choosing for the firm.

Take the lesson instead of the gotcha. A candidate who multiplies 1.06 by 108 in the room and says 114 will be told the answer sheet reads 117. Saying calmly where your number came from is the skill the exercise is testing.

What we score case math on

No firm publishes a marking scheme, Porsche Consulting included. The weights below are ours, applied by our own grader, each out of a hundred and read from the code that scores. The reasoning sits on how an answer is assessed.

Case math, weighted
  • Answer40
  • Working25
  • Interpretation20
  • Units15
StructuringCoverage 45 · Separation 25 · Depth 20 · Concision 10
Idea generationBreadth 30 · Buckets 30 · Specificity 20 · Prioritisation 20
Market sizingScope 25 · Assumption chain 30 · Arithmetic 25 · Sanity check 20
ExhibitsObservation 25 · Implication 25 · So what 30 · Next test 20
SynthesisAnswer first 35 · Evidence 25 · Risk 20 · Next step 20

Answer takes 40, the largest single share. In a ten-minute exercise like the published airport case, that is the figure you land on before the clock runs out. An elegant approach with no number at the end forfeits it.

Working takes 25. In ten minutes the working is most of what an interviewer can see. Write the chain down in the order you intend to say it.

Units take 15, and both published cases are unit problems in costume. Passengers against boardings in one, machine hours against order quantities in the other.

Interpretation takes 20. Nine point eight years is a number. Saying what a board should do with it is the finding.

Work the case math drill for the chain and the structuring drill for the shop-floor problem, which is a structuring exercise before it is an arithmetic one. A single overall mark tells you an answer was weak without telling you whether the loss was in the arithmetic, the units or the sentence that read them. Four separate marks tell you which one to rebuild tonight. The drills run free and without an account, they teach no business content, and our assessments page states on itself that 0 of 6 simulators are live.

What Porsche Consulting does not publish

Any revenue figure after 2018. We filtered the firm's full sitemap for sales, revenue, record and anniversary wording and found nothing more recent than the March 2019 release.

A date for either headcount. The firm writes over 900 and the parent writes 800, both in the present tense, neither with a date.

A single office count. Eleven, twelve and thirteen all appear across pages read the same day.

What its independence from Porsche AG covers. No page describes how an engagement with a competitor of the owner is handled.

Any client in the 350. The counter names a number and no page we read names a client inside it.

The entry job title. No careers page we read names the first rung, which was also true a week ago.

What the 45-minute online test contains, who supplies it, and what it scores.

How long the case runs in the interview. The ten minutes belong to the practice case on the website.

Any threshold or weighting. None, anywhere on either site.

The pattern across all nine is the same. This firm publishes a great deal about what it sells and very little that can be checked against a number, with the exception of its two practice cases, which is why those are worth the hour they cost. For the wider question of what consulting work is before you pick a firm, start with what consulting is.

Before you go: where do you actually stand?

A short diagnostic: a few questions about where you are, one real case, and a score on the dimensions firms publish. Free, no card.

Sources

Primary sources only: the firm, the test vendor, or the institution concerned. Each carries the date we last read it.

porsche-consultingconsulting-firmsautomotiveoperations
Written and reviewed by
Elias MarchandStrategy editor

Edits the firm and case guides on this site. Reads each claim about a recruiting process back to the firm's own page before it is published, keeps the source ledger dated, and owns the corrections.

How this guide was made

  • Written against a published editorial process, not from memory. Every claim about a firm's process is either linked to that firm's own page or absent. We say what we could not verify rather than filling the gap.
  • Each page carries a dated source ledger, below. When a firm changes a programme or a deadline, the date tells you how far to trust what you just read.

We look for first-hand candidate accounts for every firm guide. Where we found none we could source, the page says so and carries the firm's own words instead. Nothing here is dressed up as testimony, and if your own experience contradicts what you read, tell us and we will correct it and date the change.

Something wrong or out of date here? Tell us and we will correct it and date the change.